Domain Name Auction Set for Nov. 19

By Renee C. Quinn on November 17, 2008

Aftermarket.com, a division of Thought Convergence, Inc. has announced the release of 100 noteworthy domain names to be featured in a simultaneous live and online auction. The auction will take place in Australia at T.R.A.F.F.I.C. Down Under, beginning Nov. 20, 2008 at 8:30 AM Australian time (Nov. 19, 2008, 2:30 PM PST).

Prior to each auction, Aftermarket.com features a Non-binding test auction on their website giving users the opportunity to test out the system. The last live auction offered by Aftermarket.com was held on September 24, 2008 in Brooklyn, NY. During the auction, 26 domain names were sold with the top selling domain name, Illinois.org raking in $31,000.

Some of the domains that are available for purchase and may be of interest in the upcoming auction are BusinessFinancials.com, CreativeSoftware.com, FixedHomeLoans.com and Refrigerate.com. Two of the available domain names, saws.com and coed.com are listed with a reserve at $50,000 each. You can see a complete list of domains on the Domain Tools blog.

Purchasing domain names at auction or in the aftermarket may be the only way to acquire a descriptive domain name given that so many of the best domain names have been taken and those that can be purchased directly from domain name vendors are not nearly as desirable. So often domain name searches do not produce suitable web addresses for a company, and those searching find that the web domain that they really want has already been purchased. This is complicated by the fact that there are thousands of domain names that have been purchased but have never been built into actual websites.

If you find yourself in this situation the only options you have are to either look for another domain name that will work to suit your needs or you can try and contact the owner of the domain name, if you can locate that information you can try to strike a deal if they are willing to sell. It is nnot as easy as it once was though to find out who actually owns a domain name given that many domain name registrars are offering private registration that allows you to keep your personal information hidden.  That could mean that a Live Auction Platform, such as this one offered by Aftermarket.com, where businesses and individuals can buy and sell their domain names in a live-auction format, may be just the place you need to go to find the domain name you really want.

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Renee C. Quinn

Renee C. Quinn Renée C. Quinn, BS, MBA in eCommerce
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