AIPF 2011 Annual Meeting: A Recap of the Event
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Written by Renee C. Quinn B.S. Pennsylvania State University M.B.A. University of Phoenix Posted: September 30, 2011 @ 3:50 pm ReneeQuinn.com | Blog | Twitter | LinkedIn 
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Renee Quinn at the AIPF Annual Meeting
The organization was formally known as Association for Patent Law Firms or APLF. You can read more about the change of identity in Renee Quinn Presenting at AIPF Annual Meeting Sept. 20. However, after dinner at Ditka’s, I caught up with AIPF President Todd Van Thomme, a partner at Price Heneveld LLP of Grand Rapids Michigan and asked him what was behind the decision to change the identity of the organization after so many years. Todd explained to me that the overall organization of the brand was being misinterpreted.
People would look at the name, Association for Patent Law Firms and think we were associated only with patents. We wanted people to know that the organization was more than that and covered all areas of intellectual property including trademarks and copyrights.
Even though I am not an attorney, I found the topics that were covered to be very informative, interesting, timely, in depth and dare I say it, fun at times because the speakers chosen to present this year were interesting, knowledgeable, thorough and were all quite personable. Following is a picture diary and recap of some of the speakers and their topics at this year’s event.
AIPF President Todd Van Thomme addresses the attendees at the opening of the AIPF Annual Meeting. Feike Van Rein is at the podium getting the PP presentations ready!
Philip S Johnson of J & J spoke on Maintaining Your Brand Excellence. Stated that if you remember nothing else, remember W.G.A.C.A "What Goes Around Comes Around."
Kirk Goodwin of Whirlpool talks Ethical Issues in IP Practice. Kirk even makes "Ethics" interesting even for the non IP professional of the bunch! Thanks Kirk
Richard Granat of Granet Group LLC is speaking about ELawyering as part of the Brand of Excellence Program at the AIPF Annual Meeting.
This panel was on Keyword Advertising and trademark rights and discussed how the the US Court of Appeals will issue a decision on whether Google's Keyword advertising regime violated Rosetta Stone's trademark. The panel was Moderated by Timothy Bourne (Rideout & Naybee) and featured Michael Tkins (Graham & Dunn) and Jonathan Bloom (Weil, Gotshal & Manges) as speakers.
Cliff Green, Kurt Van Thomme and Vince Egolf discuss Corporate Trends in Light of the Recession. Panel was Moderated by Todd Van Thomme.
About the Author
Renee C. Quinn acquired a Masters of Business Administration with her course work focusing on e-Commerce and e-Business, with an emphasis on marketing via the World Wide Web. Her particular career focus to date has been on business-to-business and business-to-consumer marketing. She writes on various business and social media topics for IPWatchdog.com. You can follow Renee on Twitter at IPWatchdog_Too. Renee is available to consult with individuals and businesses on how to set up and effectively use social media and social networking tools to establish a successful marketing campaign. You can contact Renee via e-mail.
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