Advertise on IPWatchdog.com

Thank you for your interest in advertising on the IPWatchdog.com.  IPWatchdog.com has been active on the Internet since October 10, 1999.  Thanks to its longevity and constant addition of new content and continual updating of our static content pages we enjoy strong visibility in the free search engine rankings for Google, Yahoo and MSN.

We offer text ads and a variety of banner ads, including 468 x 60 banners, 300 x 250 box ads and 125 x 125 box ads.  Page sponsorships, category sponsorships and site-wide sponsorships are also available.  With any sponsorship the Google Ads would be removed on a page or group of pages.

To give you an idea about how IPWatchdog.com compares with other popular websites in the intellectual property area please see the charts below provided through Compete.com. Compete.com statistics are taken from a diverse sample of 2,000,000+ U.S. Internet users that have given permission to analyze the web pages they visit and ask them questions via surveys. While this may not be a perfect sampling, it is at least useful information to provide you comparative information.

Below is a snapshot of our Awstats page showing 2009 traffic through the end of May 2009.

Below is a breakdown of our US demographics provided by Quantcast.com. IPWatchdog.com has a highly educated and affluent audience. The bar chart to the right shows how our audience compares to the online Internet population as a whole. An index of 100 indicates parity with the percentage of Internet population as a whole. For an index of over 100 it means that our audience for that category is a greater percentage than would be typically expected.

Our blog pages as a whole are our most popular pages, so sponsoring our blog would give tremendous visibility.  We anticipate that this will only increase moving forward given that we were notified at the end of November 2008 that Google News has begun to index our blog, and we have closed a deal with the Practising Law Institute to direct blog traffic from their Patent Practice Center to the IPWatchdog.com Patent Fools™ page, which will dramatically increase our blog traffic.

On January 6, 2009, Google Analytics was activated to track various content and visitor statistics.  Below are two Google Analytics screen shots showing our blog traffic from January 6, 2009 through March 31, 2009.  The naming convention for our blog articles is such that each blog page contains a 4 digit year code.   The top screen shot shows visitor statistics for blog pages created in 2009 and the bottom screen shot shows statistics for blog pages created in 2008.  Thus, for the First Quarter of 2009 our blog recieved 82,950 pageviews by 73,866 unique individuals.  The average time spent by readers on our blog pages totaled 3:12, which is 1:07 seconds longer than our site average, making our blog pages not only very popular but quite sticky.

Additionally, our Trade Secret Pages received over 394,164 page views during 2008, and our Cost of Obtaining a Patent page had over 57,606 views, while Can You Patent Ideas had over 23,771 page views and Moving from Idea to Patent had over 12,461 page views.  To see the page views of all our top pages for 2008 see Most Viewed in 2008.  When viewing our page views please remember that for a two month period during the Summer of 2008 we were live and receiving traffic but did not receive statistics upon transferring to our new dedicated server.

Please fill out the form below and someone will contact you as soon as possible to discuss advertising opportunities.

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