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Thank you for your interest in advertising on the IPWatchdog.com. IPWatchdog.com has been active on the Internet since October 10, 1999. Thanks to its longevity and constant addition of new content and continual updating of our static content pages we enjoy strong visibility in the free search engine rankings for Google, Yahoo and Bing.
- IPWatchdog.com Compared with Other Sites
- IPWatchdog.com Traffic Stats
- Average Length of Visit
- Demographics
- Advertising Rates & Ad Types
- Dedicated Page on IPWatchdog.com
- Contact IPWatchdog.com
IPWatchdog.com Compared to Other Sites
To give you an idea about how IPWatchdog.com compares with other popular websites in the intellectual property area please see the charts below provided through Compete.com. Compete.com statistics are taken from a diverse sample of 2,000,000+ U.S. Internet users that have given permission to analyze the web pages they visit and ask them questions via surveys. While this may not be a perfect sampling, it is at least useful information to provide you comparative information.
IPWatchdog.com Traffic Summary
Below is a snapshot of our Awstats page showing 2009 traffic through the end of September 2009. Please note that in June we attempted to move to a fully managed server, which did not go very well. We ultimately moved back to a server we manage ourselves, but June totals are artificially low due to the fact that web statistics were not collected for a 6 day period. Additionally, due to intermittent server issues traffic was below normal for June 12, June 19, June 23 -24.
- January 2009 day by day traffic
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- April 2009 day by day traffic
- May 2009 day by day traffic
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- July 2009 day by day traffic
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- October 2009 day by day traffic
The IPWatchdog Blog is also extremely popular, and was the No. 2 patent blog in a 2009 survey. The top 25 blog posts in terms of pageviews for July 2009, August 2009, September 2009 and October 2009 are shown below.
Our blog pages as a whole are our most popular pages, so sponsoring our blog would give tremendous visibility. We anticipate that this will only increase moving forward given that we were notified at the end of November 2008 that Google News has begun to index our blog, and we have closed a deal with the Practising Law Institute to direct blog traffic from their Patent Practice Center to the IPWatchdog.com Patent Fools™ page, which will dramatically increase our blog traffic.
Additionally, our Trade Secret Pages received over 394,164 page views during 2008, and our Cost of Obtaining a Patent page had over 57,606 views, while Can You Patent Ideas had over 23,771 page views and Moving from Idea to Patent had over 12,461 page views. To see the page views of all our top pages for 2008 see Most Viewed in 2008. When viewing our page views please remember that for a two month period during the Summer of 2008 we were live and receiving traffic but did not receive statistics upon transferring to our new dedicated server.
Average Length of Visit
July 2009
August 2009
September 2009
October 2009
Demographics
Below is a breakdown of our US demographics provided by Quantcast.com. IPWatchdog.com has a highly educated and affluent audience. The bar chart to the right shows how our audience compares to the online Internet population as a whole. An index of 100 indicates parity with the percentage of Internet population as a whole. For an index of over 100 it means that our audience for that category is a greater percentage than would be typically expected.
Advertising Rates & Ad Types
Advertising rates are subject to change. Minimum term is 3 months. The 6 month price below reflects 1 month free. The 12 month price below reflects 3 months free. The complete advertising fee must be paid in advance.
In addition to the below size ads, we are willing to work with you to create an advertising package that makes sense for you. PLI is the major sponsor for IPWatchdog.com, and commands primary visibility on the blog pages directed to the attorney and allied professional market, and exclusive advertising on our patent bar review pages. Our deal with PLI is unique, and comes with guaranteed monthly blog articles profiling PLI programs and treatises. We can certainly provide a custom package that would include writing articles profiling your business or products in blog posts. Our goal is to make advertising worthwhile on IPWatchdog.com, so we attempt to work together with advertisers. We do, however, retain the right to deny advertising at our sole discretion. Our reputation is important to us, so with this in mind allow us to say that we are happy to work with reputable professionals and businesses to provide exposure for quality and valuable services and products.
Example of 350 X 250 ad:
Contact IPWatchdog.com
Please fill out the form below and someone will contact you as soon as possible to discuss advertising opportunities.
