Guidelines for Guest Contributions
We are happy to accept guest contributions and publish them on IPWatchdog.com. In fact, we have published several hundred guest articles and are increasingly publishing articles from distinguished guest authors.
We do not dictate topics or viewpoint to guest contributors, and we have minimal requirements. In order for your publication to be considered it must fit within our requirements/rules as follows:
- Articles should be sent to us in a Microsoft word document format.
- The article must not be commercial in nature. Commercial articles will not even be considered.
- Be interesting, informative and pertinent to the readers of IPWatchdog.com. In other words, topically relevant and aimed at the high level readership we attract, including attorneys, corporate leaders, government officials, judges, Staffers, lobbyists, scientists and others. We view our blog as relating to all things IP (i.e.., patent, copyright, trademark and trade secret), as well as to topics related to the business of IP, innovation and technology. Topically relevant can relate to current events, an upcoming anniversary of an important event, or questions driving debate.
- Articles MUST be factual, or if it is an opinion piece, it must be substantiated by fact, which must be referred to within the context of the piece.
- Be a minimum of 800 words in length, although we prefer articles that are 1,200 to 1,800 words. We do not have a word maximum, although we prefer that individual articles do not exceed 2,400 words. With longer works we can split them up into segments and publish them as a “series” more suitable for Internet reading if necessary.
- Be original works. We greatly prefer publishing articles that that have not been previously posted to the Internet and are intended exclusively for publication on IPWatchdog.com. This requirement is loosened when publishing executive summaries of longer pieces, such as a law review article, but even there we prefer the executive summary to be a derivative work rather than just publishing an abstract.
- Has a story line that can be followed with a start, a middle and an end that are cohesive rather than random thoughts thrown together.
- Footnotes and Endnotes are highly discouraged. In electronic form, footnotes are not aesthetically pleasing and are instead, rather tedious. We prefer articles with citations to have the citation included within the article and with links to reference materials already embedded in the article or in parentheses behind each highlighted word you would like linked. We like to highlight the people, cases, companies and products we talk about in our posts but would prefer to do so with direct links. For Example:
“This recognition is yet another testament to the reputation that our faculty, students, and alumni have built over the years,” said John Broderick, Dean of UNH School of Law. “With the accolades that our IP faculty and students are earning for their achievements and innovations, our Franklin Pierce Center for Intellectual Property continues to cement its place as a global leader in IP.”
- Graphics: If the article includes figures, the figures should be provided separately in either GIF, JPG or PNG format, and not embedded into a Word document.
- Title: In our experience the title will dictate how many readers are attracted to an article. While authors are encouraged to suggest titles, the choice of the final title is up to the Editor. In the online world a title should ordinarily be 60 characters or less.
- In the event that your article is a series, we no longer use the same title for each segment followed by “part X.” This minimizes, rather than maximizes, readers. For a series each segment should have its own unique title. We then link each segment together as a part of the series, which is defined by the title of the first segment.
- While the author will retain the copyright, we strongly discourage identical republication, because of the way search engines scrutinize identical replication for placement in search engine rankings.
- If you wish to publish the article elsewhere, we require 1 month exclusive publication after which we prefer that you publish only the first paragraph or two with a “Read More” link to the full article on IPWatchdog.com.
- The other option would be to rework the article, using only pieces of the article, writing fresh text to the greatest extent possible.
- We do not publish outlines, or articles that employ excessive use of outline numbering.
- We require a short bio, which includes your company or firm name and the URL you would like us to link your profile to, your LinkedIn URL (feel free to include other social media URL’s as well) and a professional head shot photo of the author (At least 300 pixels wide with your face centered in the image).
Please Note: Although we discourage revisions after you send your article to us, if you need to make changes to the initial article, we ask that you inform us immediately (within no more than 48 hours) that changes will be made. Changes must be provided in a word document with tracked changes clearly visible.
If you are interested in contributing please let us know by visiting our Contact Page and sending us a message. Someone will be in touch as soon as possible.