Posts Tagged: "blogging"

The likely success of any e-Business (and that includes the business of blogging) is evaluated by the amount of traffic a website will generate. Generally speaking, there are two important components of traffic: (1) the number of visitors that can be expected to be attracted to a site; and (2) the number of users that can be expected to return to the site over time.

One of the most frustrating things I encounter when blogging is finding a really great story courtesy of a press release and then realizing that the press release provides so little useful information that it is impossible to write anything other than a puff piece, which I simply will not do.  From time to time I have even written to…