Posts Tagged: "colin cowherd"

Blogging for Profit or Notoriety: Observations and Strategies

If you are going to go down the path of blogging for profit or for notoriety you need to have a well developed sense of what your market is interested in when you set out to write. Copying others isn’t likely a winning strategy, but identifying what you like, what you can provide and what you want to do are all essential. Then you need to think about the reader. You know the mantra — know your audience. It is certainly helpful to write what interests you because, in my view, that which you are interested in and passionate about makes for great reading, but it is also important to give readers what they want otherwise you won’t build an audience, or you will lose the audience you do have.