Posts Tagged: "YouTern"

How ‘The Donald’ Does Intellectual Property

Donald J. Trump, the 45th President of the United States (POTUS), managed to get elected based at least in part on his real or perceived success as a businessman. In the last dozen years or so, he achieved this reputation in part by licensing his “Trump” brand name—a kind of intellectual property (IP)—to third parties… “It may come as a surprise to most people that many of Trump’s buildings, resorts and golf clubs aren’t even owned by him,” says Sonia Lakhany, trademark attorney and owner, Lakhany Law, PC, a national award-winning trademark law firm. “They just bear his name for branding purposes. In return, Trump collects fees for the use of his brand, without ever investing a dime into the actual projects.”

The Difference Between Eastern and Western Innovation Management

In the intellectual property (IP) space, knowledge workers come from both Eastern and Western cultural backgrounds. In Silicon Valley and other hubs of innovation, the melding of societal variations most often goes smoothly. However, sometimes not-fully-assimilated Eastern managers get named to groups heavily involved with patents and trade secrets by well-meaning CEOs or founders. What have they missed? That these Eastern managers do not always sync with Western wage earners put in their charge—especially when it comes to workstyles and idea formation.

How Can Corporate Policies Best Encourage Innovation?

in hyper growth startups and other companies that rely on knowledge workers, the agenda for these value makers must remain as clear as possible. However, sometimes intellectual property (IP) creators inside companies get bogged down and cannot concentrate on the next breakthrough due to redtape. Bottom line: a corporate policy day of reckoning remains overdue… “I have observed large multinational corporations that did not have extensive policies and processes, and their workers were entrepreneurial and empowered,” says Cary A. Levitt, chief operating officer, Dennemeyer & Co., LLC, a worldwide partner in IP management with both legal and portfolio services. “They were trusted to use their judgment to make decisions. When the business environment became more competitive, the company implemented detailed decision-making processes. Each decision had to be vetted by one or more panels. Bigger the decision, deeper the assessment, longer the timeline.”