Posts in Trademark

Octomom Nadya Suleman Files Trademark Applications

I can honestly say that I never thought I would have any reason to write about Nadya Suleman, the so-called Octomom, but it appears as this omnipresent, attention-seeking mother of 14 children is aggressively seeking to cash in on giving birth to 8 children just a few months ago.  In order to take full advantage of this situation Suleman has…

The Perils of Being Your Own Trademark Attorney

Trademark owners who attempt to file and prosecute their own trademark applications are really being pennywise and pound foolish. I appreciate the reasons for filing your own trademark applications, particularly in this economy. Many times, trademark owners are small companies in their infancy, or individuals that are trying to minimize legal fees while attempting to obtain valuable trademark protection. Nevertheless,…

LegalZoom Continues Unauthorized Practice of Law

It is unbelievable to me that the United States Patent and Trademark Office allows LegalZoom.com to continue in what can only be described, at least in my opinion, as the unauthorized practice of law.  It is perhaps even more unbelievable that the various State Attorneys General appear unwilling to stop what I believe to be widespread unauthorized practice of law, despite the…

Selecting the Right Trademark for Your Business

A “trademark” (which relates to goods) and a “service mark” (which relates to services) can be any word, name, symbol, or device, or any combination, used, or intended to be used, in commerce. Trademarks, which is usually the term used to collectively refer to what are technically trademarks and service marks, serve two primary purposes. First, trademarks identify and distinguish…

Major League Baseball Sues Donruss Over Trademarks

Major League Baseball Properties, Inc. recently sued Donruss Playoff, LP and Donruss LLC alleging that Donruss, a former licensee of MLB with respect to baseball trading cards, has continued to make and distribute baseball cards that use images of Major League Baseball and Minor League Baseball players in their team’s proprietary uniforms, thereby infringing up on the trademarks owned by…

American Idol Sues Stripper Idol Over Trademark

The owners of the trademarks on the popular American Idol TV program, FremantleMedia North America, Inc., have filed a lawsuit in the United States District Court for the Western District of Texas, Austin Division.  This lawsuit came to my attention as I was watching Bill O’Reilly’s show on FOX, and his legal panel was discussing the merits of the lawsuit…

Fraud Leads to Lost Trademarks and Patents

Today you can hardly do a search on any search engine on the topic patents or trademarks without stumbling across an ad from LegalZoom.com, or one of the other numerous companies that promise to prepare and file patent or trademark applications on your behalf.  On September 15, 2008, the United States Patent & Trademark Office issued new rules that should have…

Comparative Advertising: Mac vs. PC

Personally, I think the PC VS Mac commercials are right on. The thought that Microsoft would put out a product that requires their users to potentially need to purchase all new software and hardware components for their PCs is rather baffling. The fact that they are willing to budget hundreds of millions of dollars to advertise a product that does not work nearly as well as it should and is not compatible with most software and hardware currently on the market, is almost surreal.

Second Life Avatar Receives Trademark

Jennifer L. Fessler, an associate at the intellectual property law frim Grossman Tucker Perreault & Pfleger, PLLC, was recently successful in obtaining a trademark for a client for a Second Life® (SL) avatar.  The US Trademark Registration 77110299, which received approval on November 11, 2008, relates to the Aimee Weber avatar that has become identifable with the virtual world content services provided…

Branding With Dale Jr. Sells Amp

As the NASCAR Sprint Cup Seriescomes to a close Dale Earnhardt Jr. finds himself in 10th place and has no chance to win the Cup.  While he has had another solid year this year, finishing in the top 5 in 10 races and in the top 10 in 16 races, his fans are likely a bit disappointed and already rooting…

“Out of the Closet” Trademark Settlement

AIDS Healthcare Foundation (AHF) the largest AIDS organization in the US and operator of the popular and award winning fundraising “Out of the Closet” thrift store chain in California and Florida, has reached agreement to resolve the issue of trademark infringement with the operator of a private, for-profit Alaska consignment shop of the same name that was cited by Republican…

Trademarks Create Valuable Assets

Earlier this month Activision filed a trademark registration for “Guitar Hero Modern Hits.”  Guitar Hero is the massively popular video game that allows you to try and keep up with the music and play like a legend.  According to Wired, 90% of children surveyed want Guitar Hero for Christmas.  So obviously it makes sense for Activision to file trademak applications…

Red Bull Wins Trademark Lawsuit

The Wet nightclub, a popular Chicago bar, was ordered to pay over $500,000 in damages after people working undercover for Red Bull ordered drinks that mixed Red Bull with vodka but were served another energy drink.  The act of serving a less expensive energy drink and telling customers it was Red Bull undoubtedly caused damages to Red Bull.  Whenever any product is being…

Dick’s Sporting Goods Acquires Maxfli

Several news outlets are reporting that Dick’s Sporting Goods has acquired the Maxfli brand from Adidas’ TaylorMade golf unit.  In at least one particular news report from the Pittsburgh Tribune Review it was reported that Dick’s Sporting Goods purchased the trademark.  While this is likely descriptive enough for everyone to know what happened, I figured I would take this opportunity…

McDonald’s Burgers & Burger King Fries

I would love to open up my own business selling McDonald’s Burgers and Burger King Fries. But such an endeavor would probably be so costly to “do it my way.” But I have to give Joey credit. He’s quite innovative for an 11 year old boy.