Abida Chaudri is Counsel, Head of UK Trademark Prosecution with Norton Rose Fulbright US LLP. She manages the UK trade mark prosecution practice in London and is a dual-qualified lawyer and chartered trade mark attorney. She has broad experience in both private practise and industry. Abida has significant experience of: advising brands on global clearance and filing strategies; contested actions and appeals (oppositions, revocations and invalidity proceedings, often multi-jurisdictional); commercial coexistence agreements; infringement analyses and enforcement; portfolio management and rationalization; due diligence; and general advisory work. She also advises on domain names and designs.
There are not many trademark cases that are of equal interest to high fashion, the art world and cutting-edge tech. The ongoing “MetaBirkin” lawsuit is unusual, however, in that it involves a designer brand and two of the latest, trending topics – non-fungible tokens (NFTs) and the metaverse. In a case that has bagged global attention, luxury design house Hermès is suing artist Mason Rothschild in New York for trademark infringement and dilution, misappropriation of its BIRKIN trademark, cybersquatting, false designation of origin and description, and injury to business reputation.