Jennifer Itzkoff Image

Jennifer Itzkoff

is an Associate for Womble Bond Dickinson. She is an experienced intellectual property attorney who focuses her practice on Trademark, IP transactions, and patent litigation. Her specific areas of practice include trademark selection, clearance, registration, policing and enforcement. Her trademark practice includes helping clients secure trademarks in the United States and overseas markets; Copyright registration and enforcement; Anti-counterfeiting measures and strategy; Unfair competition issues; Trade secret misappropriation; Internet law, including cybersquatting; Dispute resolution and settlement negotiations in intellectual property infringement; and Litigation involving IP rights.

For more information or to contact Jennifer, please visit her Firm Profile Page.

Recent Articles by Jennifer Itzkoff

International Trademark Lessons from the Bayer-Belmora FLANAX Trademark Fight

A closely watched cross-border trademark case finally has been resolved, and the results of the case have implications for global trademark holders. A  U.S. District Court Judge in the Eastern District of Virginia granted Bayer AG’s motion for summary judgment, dismissing rival Belmora’s claims to the trademark FLANAX. In Mexico, Bayer uses the FLANAX mark for the popular pain medication known elsewhere as Aleve (naproxen), and successfully blocked Belmora’s attempt to market its own naproxen product under the mark FLANAX in the United States. The ruling also affirms a U.S. Trial and Appeal Board ruling that cancelled Belmora’s U.S. trademark for FLANAX, which the company secured in 2005. The United States Court of Appeals for the Fourth Circuit had previously determined that the Lanham Act authorized Bayer’s claims against Belmora for unfair competition under §43(a) and its cancellation action under §14(3).