Paul Goodman Image

Paul Goodman

CFO / Co-Founder at Pura Vida

As the CFO & Founder of Pura Vida Bracelets, Paul Goodman has cemented himself as one of the country’s leading entrepreneurs in retail and ecommerce. Featured in Forbes’ 30 Under 30 in 2015, Paul’s business ventures began over 8 years ago after a surfing trip to Costa Rica where he saw the opportunity to market the local artisan’s bracelets to the masses back home in the US. Since then, Pura Vida has not only been featured in INC. 5000 Fastest Growing Companies for 2 years in a row, but it has taken over 600 Artisans from around the world out of poverty and provided them all with full time jobs. Through Paul’s success and innovative business model, he has been able to donate $1,000,000+ to over 160 different charities around the world. When Paul isn’t busy growing his company, he can be found surfing at his local spot in La Jolla, CA.