Posts Tagged: "IPWatchdog.com Articles"

Today’s featured patent application would protect a novel system of addressing power outages when a utility network doesn’t receive notification of the event directly from customers. This system allows a utility network to scan social media posts for relevant information about outages, and then turn those posts into instructions for maintenance crews. We also discuss a few inventions related to wind turbines, including a new method for measuring lightning strike damage on wind turbine blades, and a couple of patent applications filed to protect medical monitoring technologies. Medical and healthcare innovations were a main focus during our recent search of General Electric’s recently issued patents. We were greatly interested in a couple of inventions allowing for upgrades to various medical systems and procedures, including fetal heart rate monitors and virtual colonoscopy techniques. Another GE patent protects a system of authorizing ownership of an electric vehicle during charging to prevent auto theft. We also wanted to share a final patent we noticed that discusses means of treating sour water and removing contaminants like cyanide which could be useful for communities lacking effective water treatment.

Just like people, all brands have their own personality. Brand personality is defined as a set of human characteristics that are associated with a brand name and is determined by consumer interactions with your brand. It is essentially, how your brand behaves in the public light. Your brand personality is determined mainly by your own personality and identity. There are many influences on brand personality including profession, industry, age, gender and emotional characteristics, to name a few. But your brand personality should also reflect what you want others to think of when they hear your name.

If there is anything that is frustrating about blogging it has to be that sometimes the articles you feel best about in terms of quality and content are the ones that are read by the fewest number of people. Titles impact article reads a lot, but so does daily life, holidays and weekend timing. With that in mind I thought I would end this IPWatchdog year in review with a list of some of the articles that I most enjoyed writing during 2011, in reverse chronological order. My creative juices are flowing and I can’t wait to jump into 2012! I hope you enjoy the ride with us!

At IPWatchdog.com we had a splendid 2011. Our number of readers has again grown year to year. During 2011 we averaged over 71,000 unique visitors a month, compared with 67,640 unique visitors a month during 2010. During 2011 we also published 447 articles, including 98 guest contributions, 34 articles by Renee Quinn — The Social Media Diva™ and 292 articles (or interviews) by me. The remaining posts were largely press releases from the USPTO or AIPLA. What follows is a look at the top 20 articles (in terms of traffic) published by IPWatchdog.com during 2011.

Typically I let what Hal writes slide off my back because I don’t take him seriously. Having said that, the other day he did one of his trademark hatchet jobs on an article I wrote titled The Constitutional Underpinnings of Patent Law This was actually the second Constitutional article I wrote in as many weeks. One week earlier I wrote Patents, Copyrights and the Constitution, Perfect Together. Hal’s newsletter, sent out with the subject “naive and wholly incorrect understandings,” grossly misrepresented my writings, and was incorrect on the law in places as well. That being the case, and given the particularly prickly and fallacious subject heading, I thought I might set the record straight. I think it is also time to challenge Hal to a debate so he will either put up or shut up.

If you are going to go down the path of blogging for profit or for notoriety you need to have a well developed sense of what your market is interested in when you set out to write. Copying others isn’t likely a winning strategy, but identifying what you like, what you can provide and what you want to do are all essential. Then you need to think about the reader. You know the mantra — know your audience. It is certainly helpful to write what interests you because, in my view, that which you are interested in and passionate about makes for great reading, but it is also important to give readers what they want otherwise you won’t build an audience, or you will lose the audience you do have.

I am pleased to announce that IPWatchdog.com was selected by the readers of the ABA Journal as their favorite IP Law blog for 2010 ABA. I am also pleased to announce that for 2010 we had over 2,000,000 visits, delivered nearly 11.8 million pages, our homepage was viewed 3.06 million times and we averaged over 67,000 unique monthly visitors! Thanks to all our readers for coming back day after day, and thanks to all of our Guest Contributors!

I am pleased to announce that the Editors of the ABA Journal yesterday announced they have selected IPWatchdog.com as one of the top 100 best law blogs by lawyers, for lawyers. Now readers are being asked to vote on their favorites in each of the 4th Annual Blawg 100’s 12 categories. IPWatchdog.com is in the “IP Law” category. To vote, please visit The 2010 ABA Journal Blawg 100.

In a recent article, Mobile Business Tools – Social Media Apps for Apple iPad, iPhone & iPod, I discussed the topic of Social Media/Networking applications that are available for download on the iPhone, iPad and iPod that can help you stay connected to your Social Media. There are thousands of other Mobile Business Tools available to you an can be found in multiple different application categories. Following is a guide to several of the more popular Mobile Business Apps that one can use when on the go to essentially take the office with you. Heed my warning, however, once you start using this tools you will never know when to “go home!”

Friday afternoon I attended the second day of the AIPLA annual meeting. I got to the Marriott Wardman Park hotel at 9:00 am and was there until after 11:00 pm, for a full day of activities. I met so many interesting people while there, including the current Chief Judge Randall Rader for the Court of Appeals for the Federal Circuit,…