Posts Tagged: Brand Building


5 Simple Steps to Building A Personal Brand Using Social Media

Just like people, all brands have their own personality. Brand personality is defined as a set of human characteristics that are associated with a brand name and …
By Renee C. Quinn
8 years ago 0

14 Ways to Exploit the Power of Social Media for Business

Thanks to social media everyone has the ability to connect with like-minded individuals all over the world. But if you want to exploit social media you need …
By Renee C. Quinn
8 years ago 5

Top 5 Twitter Myths Busted: Twitter Demystified

Once you understand what to tweet, how to tweet and how much to tweet, you are quickly able to make excellent connections, increase your website statistics and …
By Renee C. Quinn
9 years ago 6

Starbucks and Other Popular Restaurants Go Social

It seems that no matter where you go these days, the likelihood is high that you will see a "Free Wi-Fi" sticker on the front door of …
By Renee C. Quinn
9 years ago 0

Hey Apple, What Happened to Mac vs. PC?

Forever a PC family, IPWatchdog has slowly converted over to all Apple/Mac products. It started with iPhones, then an iPad, followed by 27" iMacs, and now MacBook …
By Renee C. Quinn
9 years ago 10

How Industry Giants Like Apple, Inc & Others Use Social Media

Those of you who follow IPWatchdog, know that my passion is Brand Development, Brand Building, and Online Marketing using social media. I try to educate our readers …
By Renee C. Quinn
9 years ago 5

Renee Quinn Presenting at AIPF Annual Meeting Sept. 20

In addition to a diverse international faculty focusing on “Enhancing IP Rights in a Time of Erosion” and other innovative IP topics, AIPF offers its Brand of …
By Gene Quinn
9 years ago 1

Having a Website is Essential for Business

How often do you use a telephone book to search for a business of interest? Phonebook? What’s a phonebook, right? How often do you search in …
By Renee C. Quinn
9 years ago 0

Making Small Business Look Bigger

There are many ways to enhance your small business, making it look bigger, at relatively inexpensive costs. Everyone has to start somewhere, but think about things from …
By Renee C. Quinn
9 years ago 13

With Social Media, YOU Are Your Brand

With social media, You Are Your Brand. But what exactly does that mean? If you are part of a larger firm or business, you may be using …
By Renee C. Quinn
9 years ago 2

Selecting a Business Name in a Social Media Crazy World

What's in a name? Well likely far more than most businesses realize. Your business name is how people will identify with your goods and services, so you …
By Gene Quinn
9 years ago 2

Social Media Pitfalls – Common Yet Avoidable Mistakes

Social media has taken the world by storm. Everyone from college students, to politicians, to news media outlets, to business professionals, to small and big businesses, to …
By Renee C. Quinn
9 years ago 3

Common Marketing Mistakes Attorneys Make, Part Deux

Can you honestly say that your firm has more business than it can handle? I would venture a guess that no, it does not. Marketing is so …
By Renee C. Quinn
9 years ago 2

Common Marketing Mistakes Attorneys Make

In other words, simply making a sale does not mean you are marketing your products and services effectively. Effective marketing is the process by which you promote …
By Renee C. Quinn
9 years ago 7

Attorney Marketing and Brand Building 101

Brand building seems like a rather easy task for companies that offer tangible products, but as attorneys, all you have to sell is your time, so things …
By Renee C. Quinn
9 years ago 1