Posts Tagged: Brand Development


Controlling Your Brand in the Age of Social Media

Trademark protection has never been more important than in today’s increasingly global economy. A company's name, trademark or service mark, trade dress and website domain name …

Managing international trademark portfolios in the Age of Globalization

Managing international trademark portfolios in the age of globalization can be a fickle endeavor.  Ecommerce has blown the top off traditional thinking as it relates not only …

Like It or Love It: How Not to Get Pinned (Legally) When Using Social Media to Promote Your Brand

Twitter®, Instagram®, Facebook®, Pinterest® and other social media websites and apps are great avenues for advertising and promotion of one’s business and brand. However, in using …
By Philip Nulud
2 years ago 0

How to Get More Business When Patent Litigation Filings are Down

Lawyers often wonder how to enhance their marketability and in the process, generate more revenue or improve their image.   After all, success at a firm is about “…
By Bernard Knight
2 years ago 23

Managing and Protecting a Brand in the Age of Social Media

In 2016 social media users reached 2.3 billion. With an audience made up of consumers, competitors and industry influencers, social media is a melting pot of opportunity and risk. …
By Jayne Durden
3 years ago 0

More Cybersquatting on the Horizon with Launch of New gTLDs

On January 12, 2012, the Internet Corporation for Assigned Names and Numbers, more commonly known simply as ICANN, began accepting applications for new gTLDs. Until March 29, 2011, entrepreneurs, businesses, governments …
By Gene Quinn
8 years ago 2

How Your Telephone System Impacts Your Brand

If you are a small business owner, you are located in a small personal office or you work from home, you probably use either a cell phone …
By Renee C. Quinn
8 years ago 2

14 Ways to Exploit the Power of Social Media for Business

Thanks to social media everyone has the ability to connect with like-minded individuals all over the world. But if you want to exploit social media you need …
By Renee C. Quinn
8 years ago 5

How Industry Giants Like Apple, Inc & Others Use Social Media

Those of you who follow IPWatchdog, know that my passion is Brand Development, Brand Building, and Online Marketing using social media. I try to educate our readers …
By Renee C. Quinn
8 years ago 5