Posts Tagged: International Trademark Association


Challenges for Trademarks in a Digital World: A Review of INTA 2017

Social media platforms such as Twitter, Facebook and Instagram have provided the opportunity for brands to interact with mass audiences quickly and effectively, but this interaction is …
By Simon Webster
5 years ago 1

The shocking dangers of buying fakes

The latest estimate from the International Trademark Association (INTA) notes the global impact of piracy and counterfeiting will hit $4.2 trillion (USD) by 2022... While buying a “knockoff” product …
By John Drengenberg
5 years ago 2

Brand Owners Watch as Smoke Clears on Plain Packaging Efforts

The major premise of plain packaging is that when stripped of producers’ logos, brand images and promotional matter, tobacco products simply aren’t as attractive to consumers. …
By Brian Focarino
5 years ago 2

Big Tobacco Heads to Court Over Cigarette Plain Packaging Laws

The British legislation, aimed at curbing demand for cigarettes, requires that all cigarettes be sold in uniform packs with all branding, including colors, logos and other trademarks, …
By Brian Focarino
6 years ago 6