Posts Tagged: product packaging


Brand Owners Watch as Smoke Clears on Plain Packaging Efforts

The major premise of plain packaging is that when stripped of producers’ logos, brand images and promotional matter, tobacco products simply aren’t as attractive to consumers. …
By Brian Focarino
3 years ago 2

Things I Learned: An Inventor’s Journey from Idea to Market

It generally takes a lot longer and costs a lot more to get an idea licensed. New ideas are hard to sell. The capable companies are not …
By Andre Nel
10 years ago 7