Posts Tagged: sound trademarks


Challenging Aspects of Protecting of Non-Traditional Trademarks: The Five Senses and Trademarks

In my previous article: Challenging Aspects of the Legal Protection of Non-Traditional Trademarks: Shape Trademarks, I mentioned that man has five senses and, accordingly, can perceive information, …
By Anastasia Zaitseva
2 years ago 1

Challenging Aspects of the Legal Protection of Non-Traditional Trademarks: “Shape Trademarks”

Classic trademarks consist of word or graphic elements, or their two-dimensional combinations. Naturally, they are targeted at one human sense only. Such trademarks can only be perceived …
By Anastasia Zaitseva
2 years ago 0