Posts Tagged: "text messaging"

Conversational Commerce: How Technology Raises the Bar for Customer Interaction

Now with smartphones always-on and within reach 24/7, the way businesses need to communicate information to customers is through their mobile devices. And statistics show that the preferred method for reaching customers by their phones is via text message. For example, 70 percent of customers say texts are a good way to get their attention, and 90 percent of customers will open a text message within three minutes of receiving it, according to mobilesquared, an industry analysis firm.