Posts Tagged: "youtube"

Warner Bros. settles FTC charges over deceptive YouTube influencer campaign marketing of video game

The FTC filed a complaint against Warner Bros. for violating provisions of the Federal Trade Commission Act by making payments to prominent members of YouTube for positive reviews of its video game without publicly disclosing those payments. The FTC focused on the activities of an advertising agency known as Plaid Social Labs which was contracted by Warner Bros. in 2014 to coordinate a YouTube influencer campaign which marketed Shadow of Mordor. The FTC complaint listed two counts against Warner Bros., specifically one count for false claims of independent reviews and another count for deceptive failure to disclose material connection between endorsers and sellers.

TiVo – Rovi Merger: Bolting for Business

Rovi will be looking to add about 1100 patents that TiVo currently owns and strengthen its portfolio of over 10,000. Rovi generates over 27% of its income by licensing it’s IP to prominent cable TV providers. A great chunk of Rovi’s income also comes from litigating against other players infringing on its patents… TiVo has been very active in filling patents on data acquisition and data processing; which would come in handy for Rovi’s media guides to improve on. The average strength of TiVo’s patents in certain domains like recommendations and filtering relevant results could be directly applicable to OTT providers. TiVo also has strong patents in security, data processing and which will be valuable to Rovi in pursuing licensing deals with Amazon, Hulu and Netflix.

Dancing Baby Center of Test Case Over Bad DMCA Takedown Requests

In February 2007, Stephanie Lenz uploaded a 29-second video of her son dancing in her kitchen to the Prince song “Let’s Go Crazy” to YouTube. Universal Music Group, Prince’s publishing administrator responsible for enforcing his copyrights, objected to the otherwise-innocuous video, and sent YouTube a warning to remove the video, claiming that it constituted copyright infringement under the Digital Millennium Copyright Act (DMCA). Stephanie Lenz sued, arguing that Universal’s takedown request targeted permissible fair use, which generally permits the use of copyrighted material in limited conditions, such as when used in connection with criticism, parody, commentary or news reporting.

American consumers increasingly happy with social media but not search engines

The big winner among social media e-businesses in the 2015 consumer index is Pinterest, the personal web cataloguing service headquartered in San Francisco, CA. Its consumer satisfaction index score rose by about 3 percent since last year to a score of 78, tied for the best 2015 index score of any e-business. Most people think of Pinterest as a fun website for getting party ideas or tips on how to style a home, but there have been some interesting aspects of Pinterest’s business developing. Recently, the Bank of America Corp. (NYSE:BAC) announced that Pinterest, which manages about 1.3 billion pins related to money management, is driving about 30 percent of the company’s social media traffic. A police department in Dover, DE, recently became one of a small but growing contingent of departments who have launched Pinterest accounts to advertise a public lost & found service. Pinterest users who have ever found themselves frustrated at an inability to purchase imaginative items they find on the site may be happy to note that the site is rolling out buyable pins.

Google Prevails in “Innocence of Muslims” Copyright Appeal

Judge McKeown rejects Garcia’s copyright claim, explaining, “Innocence of Muslims is an audiovisual work that is categorized as a motion picture and is derivative of the script. Garcia is the author of none of this and makes no copyright claim to the film of the script. Instead, Garcia claims that her five-second performance itself merits copyright protection.” During litigation, the Copyright Office found Garcia’s performance was not eligible for copyright.

Video on Demand Continues to Revolutionize TV, Movie Industries

On-demand video services like Netflix and Hulu were niche businesses just a few years ago but in recent months it’s become clear that these platforms for streaming movies and television shows are a big part of the coming future of media entertainment. A recent Nielsen report indicated that 41 percent of American households have access to at least one subscription-based video on-demand (VOD) service. One out of every three homes in America has Netflix and one out of every ten has access to at least two video on-demand services.

News & Notes: February 12, 2014

Two New Shareholders at Niro, Haller & Niro — Spherix Innovate 21: Patent License in Exchange for Startup Equity — UC Hastings Startup Legal Garage Gets $100K Grant — Sterne, Kessler Welcomes 4 New Directors — Entertainment “Power Lawyer” John Gatti Moves to Manatt — HTC And Nokia Signed a Patent and Technology Collaboration Agreement — NASA Technology to Help Develop Noninvasive Medical Treatments — Music Publishers Settle Copyright Litigation Over YouTube Channel

YouTube Sued for Patent Infringement

You might suspect that a patent infringement lawsuit between two Delaware LLCs would be litigated in Delaware, which would seem logical. If you made such an assumption you would be incorrect. VideoShare filed this lawsuit in the United States District Court for the District of Massachusetts. VideoShare alleges that YouTube has used and continues to use VideoShare’s patented technology in products and services that it makes, uses, imports, sells, and offers to sell. VideoShare seeks damages for patent infringement and an injunction preventing YouTube from activities that infringe the technology claimed by U.S. Patent No. 7,987,492. VideoShare has demanded a jury trial.

Throwing Down the Gauntlet: Rader Rules in Utramercial that Breadth and Lack Specificity Does Not Make Claimed Method Impermissibly Abstract*

Some will undoubtedly view the Chief Judge’s basis in Ultramercial for distinguishing the ruling in CyberSource as being “slight of hand” and using “mirrors,” but it certainly illustrates the wide gulf of views between the various members on the Federal Circuit on the patent-eligibility question. I wouldn’t be surprised (and frankly it needs to happen) if both Ultramercial and CyberSource ended up before the en banc Federal Circuit. As I’ve noted previously, we’ve currently got what appear to be irreconcilable decisions in the Classen, Prometheus, and AMP cases in determining the patent-eligibility of certain medical (e.g., diagnostic) methods. With what appears to be similarly conflicting decisions in Ultramercial and CyberSource, the gauntlet has truly been thrown down. An en banc Federal Circuit needs to step in soon, or the conflagration that currently exists in the patent-eligibility “war” might soon consume us all.

Stay Ordered: Paul Allen Patent Litigation Takes Abrupt Detour

The focus of the litigation now shifts to the Patent Office. How Allen’s patent claims will fare in that forum is unknown, but certainly his odds of maximizing the monetary value of his patent portfolio are diminished. Reexamination has been ordered by the PTO for all four Allen patents, and in one (the ‘314 patent), a non-final rejection has issued. Had Allen chosen a different court and his cases not been stayed, his patents would still be in reexamination. Yet, his court trials would likely be completed before the reexaminations, with obvious advantages for him.

Complaint Dismissed: Paul Allen’s Patent Trolling Complaint Against Apple, Google, Facebook, Yahoo and Others Hits Snag

If the remainder of her decision is any evidence as to what she was thinking, it seems pretty clear to me that if she were forced to have addressed that issue she would have said that as a result of Twombly and Iqbal the model patent infringement complaint no longer satisfies the requirements of Federal Rule of Civil Procedure 8. She also found unpersuasive the argument that since Twombly and Iqbal are not patent infringement cases they offer no appropriate guidance or insight.

Microsoft Co-Founder Paul Allen Sues Apple, Google, Facebook, Yahoo and Others for Patent Infringement

On Friday, August 27, 2010, Interval Research Corporation brought a patent infringement lawsuit against a who’s who of tech companies in the United States District Court for the Western District of Washington at Seattle, specifically suing AOL, Inc., Apple, Inc., eBay, Inc., Facebook, Inc., Google Inc., Netflix, Inc., Office Depot, Inc., OfficeMax Inc., Staples, Inc., Yahoo! Inc. and YouTube, LLC.…

Google Seeks Patent on YouTube Video Advertisements

Last week a US Patent Application No. 20100010893 published detailing an invention relating to digital advertising, and more particularly to creating video overlay advertisements suitable for use with digital videos. The owner is Google and the patent application was originally filed on July 9, 2008. It seems that the Internet giant and purveyor of the extraordinarily popular YouTube video sharing website,…

Domino’s Video Offers Food for Thought for Businesses

This past spring, a series of prank videos from a couple bored Domino’s employees captured the worldwide attention of the public and the media. Before they were removed from YouTube, they reportedly garnered a million views. In these videos, an employee put cheese up his nose, and farted and sneezed on sandwich fixings he was handling, while the narrator described…